Engagement
Audience Behavior
What are viewers actually doing? We measure three signals that are publicly visible on the platforms and their official channels:
Within Engagement, view velocity counts for 40%, completion rate for 35%, and share-to-view ratio for 25%.
- View velocity40%
How fast is the show gaining viewers? We track week-over-week growth to identify breakout hits before they peak. A show climbing rapidly scores higher than one with stagnant viewership, even if its total views are lower.
- Completion rate35%
Do viewers stay to the end? We measure how much of a show’s audience carries through from the first episode to the last, using public episode-by-episode view counts. A show people finish beats a show people abandon.
- Share-to-view ratio25%
Do viewers pass it along? We compare shares to views, so a smaller show with a passionate audience can compete with a giant.